Shanghai, China 10-12 October 2025

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Workshop: Opportunities and Challenges for Tool Brands Going Overseas

Time
Speaker
Keynote Topic
14:00-14:45
Zhou Xiaoming@2x.png

Tool Brand Going Global: Challenges and Opportunities

Zhou Xiaoming

GONGXUAN

14:45-15:30
Alisdair Gray@2x.png

Home Improvement and the Coming Green and Digital Transition

Alisdair Gray

European Affairs Director, European DIY Retail Association

15:30-16:00
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New Direction of Brands Going Global: Tools trends of ebay

Stephen Hu

ebay Business Development Manager

16:00-16:30
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Panel: Charting Global Success in Chinese Hardware:

Innovation, Branding, and Sustainability